Bruno Pedro MenuHomePostsNotesEngagement2012 (1)Dec 17 It’s all about retention The most important metric today is retention. It tells you how often a customer comes back and uses your product again. – in Bullshit …2009 (1)Jul 15 Focus on your active users Quoting The Difference Between Total Users and Active Users: It is not a problem for a service to have a large group of non-active users if …